An image from Finlandia Vodka's new '1000 Years of Less Ordinary'' campaign. The campaign involved travelling the world to shoot people who had lived a life less ordinary, with their combined ages adding up to 1000 years. The resulting images were then combined with quotes of their 'Less Ordinary Wisdom'. These images are of Saúl Armendáriz and his wrestling alter ego Cassandro el Exótico, the drag queen star of Mexican wrestling. Growing up Saúl had to deal with poverty and sexual repression, using wrestling as his way of moving forward.