ZAAF: Made in Africa - Behind the Scenes Documentary

  • Photographer
    Joey L.
  • Prize
    2nd Place / Still In Motion / Video/Other
  • Company/Studio
    Joey L.
  • Date of Photograph
    Filmed March - April, 2019
  • Technical Info
    Osmo Pocket, Leica SL, Phase One XF with IQ250 digital back
  • Moving Link

For ZAAF, a lifestyle brand made entirely in Africa, our crew climbed an active volcano, camped for days without electricity, and yet we somehow managed to photograph an advertising campaign in one of the hottest places on Earth- the Danakil Desert of Northern Ethiopia. The documentary above is a raw look into the journey as filmed by the our local crew- both the grueling aspects as well as the camaraderie among our team that kept positive spirits during the entire journey. Photographs: Joey L. Narrated by: Abai Schulze, Joey L. Behind the Scenes Video: Abenezer Zenebe, Yonas Tadasse

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