Dekotora


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  • Photographer
    Todd Antony
  • Prize
    1st Place / People /Other
  • Company/Studios
    Todd Antony Photography
  • Date of Photograph
    3/8/17
  • Socials
  • Website

'Dekotora' is the Japanese truck drivers' practice of lavishly decorating their vehicles with colourful LED lights, exuberant patterned fabrics and other over-the-top ornamental knick-knacks. It all started in 1975 with Torakku Yarō or “Truck Rascals”, an extremely popular Japanese movie about a trucker driving his garishly decorated truck around Japan. The success of the movie spawned several sequels and motivated drivers to elaborately decorate their vehicles hoping to be cast in upcoming films. The practice eventually spawned its own subculture.

  • Biography
    Originally from New Zealand, Todd Antony is a London-based advertising and fine art photographer, having moved there 14 years ago. He has been working as a photographer for 18 years and is represented in the UK, U.S. France and Australia. His work has been exhibited in London, the USA and France, and his commercial clients include amongst others, Samsung, Sony, Shell, Audi and the BBC.
  • Awards
    AOP Awards, Communication Arts Photo Annual, Creative Review Photo Awards, American Photography Awards,Originally from New Zealand, Todd Antony is a London-based advertising and fine art photographer, having moved there 12 years ago. He has been working as a photographer for 16 years and is represented in the UK, U.S. and France. included multiple times in Luerzer’s Archive ‘200 Best Advertising Photographers Worldwide

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