Be the Artist not the Canvas

PhotographerTroy Goodall
PrizeHonorable Mention
CompanyTroy Goodall Photography
City/CountryAuckland, New Zealand
Photo DateDec 2013
Entry Description

A responsible drinking campaign for Steinlager Beer.

About Photographer

Troy finds the photo in everything. Sure, he can shoot the perfect studio shot, or create the impossible from different elements. That?s not unique. But, you can throw Troy into 8ft surf with a floating rig that doesn?t float and shadowy sub-aquatic shapes that may or may not be sharks, and he?ll get the shot. Send him into an equally treacherous on-set environment working around a prima-donna director and he?ll get the shot. You?ll know you?re asking the ridiculous, and the conditions seem impossible, and the lighting is wrong, but he comes back with the shots.